| Position: | PR manager |
| Location: | Shanghai |
| Type: | Full-time |
| Experience: | 5+ |
| Nationality: | Chinese |
| Annual Package: | 250~300K |
| Report to: | PR director |
Responsibilities:
Main Responsibilities:
Identify opportunities for press coverage in core trade and consumer media; monitor and
meet all editorial deadlines; cultivate relationships with key members of the trade and
consumer media to garner press placements
Compose accurate, newsworthy, and well-written news releases and other media materials
on deadline
Compose FAQ, speech, statement, PR plan and other communications paper as necessary
Work with local and Global PR team to manage and support troubleshooting activities
relating to product issues, competition/competitive response, government sensitivity, crisis
management, etc.
Work with local and Global PR team to manage company presence and press materials to be
utilized at industry events and product launches
Arrange interviews, speeches for senior executives and company spokespersons
Initiate and manage corporate and product PR events on deadline and budget
Initiate and manage CSR events as necessary
Monitor and work closely with licensees/partners on media alert and press release approval
Work with China PR Director to formulate PR strategy and set up priorities
Work with China PR Director to establish and control budget for PR activities
Manage PR agencies and media monitoring firms
Travel required
Qualifications:
Education, Experience & Training required:
Excellent mass media and industry contacts
Excellent oral and written communications skills in English and Mandarin
5-6 years hands-on corporate and product PR experiences
Job Specific Specialized Knowledge & Skills:
Rich event management experiences
Rich crises and issues management experiences
Impeccable organizational skills and detail-oriented
Requires a Bachelors degree in public relations, journalism or equivalent experience
Game industry experience or an avid gamer a plus
Company Description:
A top multinational gaming company. One of the most popular and well-respected makers of computer games
Additional Information:
· Local candidates only, no relocation (China).
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